The 4 Types of Leverage


Did you know there are four pillars of leverage?

Audience building and digital products are only one small part of the game.

I know 6-7 figure cleaning business owners who have more leverage than most creators on social media.

Now, if you want to learn about the other four, buy my $1000 course you can listen to my latest podcast with Hunter Bohm here:

video preview

(Spotify)

Also during our convo, we have an argument about hustle culture, while covering:

  • How VA's have transformed our life and business
  • Tim Ferris's little hack for overdelivering to customers
  • The one word responsible for AirBnB and Uber's success

All tied together beautifully with a $5 thumbnail and an AI intro song.

Happy listening,

Tatsuki

P.S. If you missed episode one, that's because there were some technical issue in getting the podcast on the platforms, so I didn't promote it.

P.P.S. This podcast is in its early days, so please send me your most brutal feedback.

Unsubscribe · Preferences

The DR Snack

Every week I send 2600+ business owners mouth watering snacks on smart DR marketing strategies to multiply your sales in 2024.

Read more from The DR Snack

Yesterday I was lucky enough to call a paid ads guy at a Fortune 100 company. His small team spends $100,000,000+ a year on ads. He isn't legally allowed to talk with me about all this stuff, so he stayed anonymous. But you can check out my top 3 takeaways here: Tatsuki Thomas @TatsukiThomas Yesterday I called a paid ads guy at a Fortune 100 company. Their small team spends $100,000,000+/year on ads. My top 3 takeaways:… https://twitter.com/i/web/status/1826669137898385709 6:13 PM • Aug 22,...

“Sell every day in every single email.” If you're growing your list with social media content, this advice is broken. Let me explain why… This advice is pushed by the world’s greatest email marketers for good reason. Emails are free to send, so if you want to make maximum money... Sell your offer in emails everyday right? Right?? Well... This works fine if you don't just use social media to grow your list, i.e. paid ads, list swaps, SEO blogs, etc. Over time... Everyone who doesn’t want to...

A follower recently asked me: “How do I get client experience as a complete beginner.” I was a complete beginner last year AND have just taken over paid ad campaigns for a client as a complete beginner. So I know I have the answer you’re looking for. The secret lies in a principle taught to me in a small private masterclass with Ben Settle, the King of email of marketing. I call it: “Turn trash, into cash.” Let me explain… I’m a paid ads noob. I have just as much experience pole dancing as I...